Juul Announces Preemptive Restrictions on Its E Cigarette Flavors The FDA has authorized Juul to continue selling its tobacco and menthol flavored e cigarettes after a scientific review. Juul can continue selling its tobacco and menthol e cigarettes, FDA says Courthouse News Service Juul E Cigarettes Face FDA Probe WSJ The FDA announced Thursday that Juul labs can continue to sell e cigarettes and refill cartridges, determining that the company's menthol and tobacco flavored pods are appropriate for the protection of public health.